Work / Branding

ARC Medical

A brand identity for a specialist medical recruitment agency — built around a single idea: supporting the full arc of a medical career.

Client
ARC Medical
Sector
Medical Recruitment
Services
Brand Identity
Year
2026

A premium website for ARC Medical.

ARC Medical brand applied across guidelines, hiring banners, photography and a billboard

Typography

ITC Avant Garde Gothic and Source Serif Pro, with Poppins and DM Serif Display as the accessible web pairing.

ARC Medical typography

The arc element

The arc lifts out of the logo as a graphic device - a window, a mask, a frame for the work.

ARC Medical graphic element

Photography identity

Real clinicians, held inside the arc - the brand's people, framed by its idea.

ARC Medical photography identity

Photography

A warm, human, clinical library that keeps the brand credible.

ARC Medical photography examples

Social

Recruitment campaigns that stay on-brand at a glance.

ARC Medical LinkedIn posts

Email signature

“Supporting the full arc of your career” - the line that runs through everything.

ARC Medical email signature

Out in the world

ARC Medical billboard
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